Product Ranges

Schwarzkopf professional
All Staff at IDENTITY are trained to deliver the best possible colour and care for your hair using Schwarzkopf professional .

Seah Hairspa
The Seah hair spa range is ultimate luxury for your hair. This exclusive range is designed to leave your hair feeling fabulous by nourishing the inner structure of the hair with the correct moisture and proteins. All staff at IDENTITY are trained to offer luxurious Indian head massage using this range, and can advise on products suitable for homecare afterwards.

Bonacure
This salon professional shampoo and conditioning range is designed specifically for you. Our trained stylists will be able to prescribe the best hair care range for your needs from dry damaged, volume or scalp disorders.

Osis
Get your personalised styling recommendation from the Schwarzkopf OSIS rasnge.

Maximum creativity with minimum effort.

This styling and finishing range offers products to help create volume, curls or smooth the hair and in 4 levels of control, each of them prescribed by your stylist.

Moroccanoil
An ultra light formula that absorbs into the hair instantly helping to restore condition to over processed hair caused by environmental factors and chemical procedures.

This new range is loved by hair professionals and celebrities alike. Moroccanoil has taken the hair care industry by storm and is the industry’s latest must have product!

American Crew
This range is specifically for our male clients and is dedicated to producing high quality personal grooming products . Each product is designed to address unique hair and lifestyle needs.

This ranges from shampoo and conditioners, to styling and finishing products and grooming lotions.

GHD
We are a GHD approved salon and sell all the latest GHD irons.

As well as this we also are up to date with current training and education on GHD’s offering you the newest looks being offered by GHD.

TIGI
This fun and colourful product range has a young and fresh take on modern styling products.

We sell and advise on all Bed head and Catwalk styling and finishing products.